Running a company and staying on top of the game could be difficult. Often, we make a lot of mistakes and we wish we had known better. Find out more about the top 10 mistakes we learnt from over the course of the last year! Attention! Read on and make sure you do not repeat them!
QR codes seem to be everywhere! You see them on business cards, they pop up on billboards, they get featured in magazines, and you can even find them on beverage cans or dumpsters. Yet, have you mastered the art of using QR codes? Are you aware of the most common mistakes people make when using this marketing tool? Read on to find out how to avoid falling into certain QR codes related pitfalls!
You think you are a business rock star from Mars and nobody should dare come your way? You believe you are always right and you are the reincarnation of Steve Job? Think again. You might be just a bit overconfident!
Are you a marketing pioneer? Are you ready to take your marketing communications strategies to the next level? Then check out what gamification can do for your business! It can be a lot of fun!
Are you in for a grand slam on mobile stores? Then forget ordinary mobile applications and make and extraordinary mobile game! Yet, it is not as easy as it sounds and only a handful of mobile games make it to the top. You wonder why? Well, read on to find the answers for yourselves!
Do you want to reach people? Are you interested in improving your marketing communications and PR endeavors? Do you have your own brand ambassadors? Do you need the latter? Read on to find the answers to these questions!
Do you know what qualities you have to possess in order to succeed in business? Are you familiar with the notions of agility and real-time management and engagement? Wanna find out how to harness the forces of triumph? Then read on and have fun!
Beauty might be only skin deep, but this axiom does not necessarily ring true as far as the mobile app stores are concerned. In fact, gorgeous design and stunning graphics can make a huge difference. How come? Well, read on to find the answers for yourselves!
The mobile front offers a lot of opportunities for commercial growth and prosperity. There are different mobile apps business models that enable companies and individuals to take full advantage of the numerous opportunities out there. Yet, some promising technologies, such as the in-app purchases happen to do more harm than good.
If interactive brand recognition and engaging brand exposure are the catch phrases of the season, then jump on the free mobile apps bandwagon. Yet, you might want to hold your horses and think twice before doing so.
The die has been cast! Your mobile app is about to hit the App Store. Yet, there is still some unfinished business to attend to.
You think your app has what it takes to make it on the App Store or the Android Market? Think twice! Mobile marketing might well be the name of the game.
Have you heard of the Appsterdam movement? Are you interested in joining its ranks? Do you want to be part of the city of apps? Appsterdam is looking forward to having you on board!
Everyone wants an app on the AppStore or the Android market. Yet, many people create an app for the sake of having it while harboring hopes that it might eventually take off. Huge mistake!
Optimization for the mobile web adds the element of friendly multi-device searchability to your website and it enhances user experience. In other words, people using mobile devices spend more time on your website and who knows, they might purchase your products and/or services!
Ending a relationship with an abusive customer is a pathway to success. Find out why it is not worth being stuck with a client who does not respect you.
We all want to succeed in business. We are determined to work hard and do all that it takes to reach the top. Yet, despite our best efforts, we often fail to demonstrate consistency, which holds our overall efforts together.
Gobble up the pithy morsels of pure wisdom or complete stupidity we want to share with you on a daily basis! Follow 'Stuff We Say' closely!
In order to succeed in business, you need to climb mountains, fight battles, and accomplish numerous objectives. Yet, focusing on the right goals can do miracles for your business.
Enter a war you can definitely win! The war on negative publicity! Find out how to combat negativity online and emerge more triumphant than ever before!
Marketing creativity can lift your business endeavors up! Will you dare to experiment?
Do not compromise on your branding! Use the right images to convey the right messages.
Contrary to what some VCs claim, ideas matter. Yet, it seems like a Herculean task to keep your grand designs secret while trying to convince your prospects that you are the right person for the job.
Engaging in a high speed chase with your business competitors might leave you lagging behind. Get an early start, buckle up, and hit the market with your best shot as soon as possible.
The world of non-disclosure agreements: better legally safe than bitterly sorry
Attract new fans, promote your brand, and turn your Facebook Page into a business magnet!
Branding on Twitter has become easier than ever! Capture the mood, publish great content, and rock'em all!
Take a ride on the social media roller coster and build, promote, and expand your brand!
Branding should never be underestimated. Whereas great branding can boost your overall performance, bad branding or the lack of such can bury you six feet under!
The rules of the game have changed! Learn why engaging copywriting can hook your visitors up!
Reaching your customers by putting yourself in their shoes.
Wading through the thicket of standardized products and services makes you realize why custom works stand out!
Find out how to give your business an edge and speed down the road to success
The competitive intelligence modus operandi essentials of the smart businessman/businesswoman
Predicting every move of your competition helps you stay on top. To do so successfully, you have to use business intelligence in order to profile our business competitors
Request a marketing or a software subject you would love to read about and we will do our best to grant your wish!
Conducting a feasibility analysis is the single most important step that can nip business mishaps and entrepreneurial failure in the bud. Still, people often leap in the dark and later on, they regret doing so. Why? Because they did not proceed carefully and they did not see the business forest for the trees.
If you have an ill-defined business concept and a hastily drawn corporate identity your company is in for a whole lotta trouble.
This is the beginning of a marketing communications blog series that identifies business mishaps and teaches you how to avoid them.
Manifestation of Rock & Code to feed your marketing and software Frankensteins with delicious blog posts.